Supply Chain Responsiveness to a (Post)-Pandemic Grocery and Food Service E-Commerce Economy: An Exploratory Canadian Case Study

The focus of this study looks at the motivations and rationale from a national survey over 7200 Canadians in November 2020 into why they use online services to purchase food. As result global COVID-19 pandemic, food supply chains have been significantly altered. Consumers are purchasing foods with different dynamics, including when buy in-person groceries, restaurants or service establishments. Elements chain will be permanently altered post-pandemic. specific set factors, captured survey, namely, consumer price sensitivity costs purchasing, growing sustainability-related concerns packaging waste, product sensory experience related how changes selection. end goal, emerging case study, is insight strategies preparedness which CPGs, services, retailers can better manage their offerings post-pandemic era.